Corporate Web 2.0 Applications – new book chapter published

Together with my co-authors Harald von Kortzfleisch, Shakib Manouchehri and Mario Schaarschmidt I have just published a book chapter on “Corporate Web 2.0 Applications“. The book “Web 2.0 – New perspective for Marketing and Media” [original title: Web 2.0 – Neue Perspektiven fuer Marketing und Medien] by Haas, Walsh and Kilian is available from Springer.

About Ines Mergel

I am Full Professor of Public Administration at the Department of Politics and Public Administration at University of Konstanz, Germany. Previously, I served as Assistant and then Associate Professor (with tenure) at the Maxwell School of Citizenship and Public Affairs, Syracuse University, NY. In my research, I focus on informal social networks in the public sector and the adoption and diffusion of digital service innovations in government organizations. I teach classes on social media management, digital government, public management, and social network analysis.

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