DoD social media report & web redesign effort

After its crowdsourcing efforts through DoDLink and several media outlets, the Department of Defense has published its new defense.gov website. While that page certainly does have a few social media components, the DoD Social Media Special Report website displays all used new media tools in a very unique way: Click on the image below to go to the website and mouse-over each of the icons to see the pop-up bubbles with additional information to each tool:

DoD DefenseLink Special Report Social Media
DoD DefenseLink Special Report Social Media
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About Ines Mergel

I am Full Professor of Public Administration at the Department of Politics and Public Administration at University of Konstanz, Germany. Previously, I served as Assistant and then Associate Professor (with tenure) at the Maxwell School of Citizenship and Public Affairs, Syracuse University, NY. In my research, I focus on informal social networks in the public sector and the adoption and diffusion of digital service innovations in government organizations. I teach classes on social media management, digital government, public management, and social network analysis.

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